Who Should Use a Purple Shampoo?
Purple shampoo for blondes and women with grey/platinum hair is an absolute must to keep brassy tones at bay. But did you know even darker shades of hair with light balayage or highlights can reap the benefits of a purple shampoo?
Since every single person has a unique hair type, texture, and color, one type of purple shampoo is not going to work for everyone. Before choosing your product there are a few things to know in order to get a purple shampoo that banishes your brassiness for good!
What exactly is purple shampoo?
If you look at a color wheel, you can see why these products work: purple is the exact opposite of yellow on the wheel. The purple pigments of the shampoo counteract the brassiness that blond and platinum hair can develop in between salon visits. Style House Salon defines brassiness as “the unwanted gold/orange/red tones that often appear after blonde hair color loses its desired hue.” Common external elements, such as sun exposure, pool or ocean water, and even unfiltered shower water can turn hair brassy. Hence why purple shampoo is such a savior!
How to use a purple shampoo
First, it’s necessary to choose a good quality purple shampoo product. The Beauty Department says, “A good purple shampoo will be dark purple, not light purple, and it shouldn’t be transparent.”
The frequency you apply a purple shampoo is based on personal preference and your hair type. How cool/ashy do you want your hair to look? It also depends on what your starting point is: did you just leave the salon with bright blonde highlights or are you completely yellow/brassy?
The process of applying a purple shampoo is also much different than your regular shampoo.
If you’re using a purple shampoo to maintain a recently done blonde color, simply apply a liberal amount of shampoo to your roots while washing, leave on for about one to two minutes, then let the shampoo run down to the ends as you lather and rinse. The ends need slightly less time with the shampoo because they are more porous than the hair near your roots, meaning they will take to the tone more easily. If you’re happy with the color and tone of your hair, many hair professionals recommend using the purple shampoo just once weekly.
Maybe you’re considering heading to the salon to have your colorist tone some of your yellow, but you want to see if a purple shampoo works first. If this is the case, apply the purple shampoo as described above, but leave on for at least 5 minutes. Do this every other time you shampoo until your hair is the desired hue, then adjust your usage from there.
If you are struggling with major brassiness, you could even try applying the shampoo to dry hair before getting into the shower. Since dry hair has no water molecules filling in the spaces between hair cuticle scales, the violet pigment will be able to better penetrate your hair. To do so, apply the shampoo to the brassy areas when the hair is dry, leave on for 5 to 10 minutes, then thoroughly wash out the shampoo. Ta-dah! After this, you should have a beautiful cool tone to your hair. (Refinery29)
Here’s a tip for first time users: don’t freak out if you overdo the purple shampoo! While drying your hair and seeing a bright shade of purple or gray can be shocking, it is nothing to worry about. Simply hop back in the shower and wash with a non-purple shampoo and the gray/purple tone will fade out. (The Beauty Department)
Who should use a purple shampoo?
Many hair colors and styles can benefit from a purple shampoo, not just blondes! Anyone who wishes to have a cool, ashy tone to their hair color can benefit from a purple shampoo. If you are highlighting your hair, give it a try! The only drawback of purple shampoos is their propensity to dry out the hair. So, using a high quality conditioner or a mask is a must after using a purple shampoo.
Using a purple shampoo can extend the life of your color, which means saving money from not having to run to the salon as often. The key is to find a quality product that fits your specific hair needs. Since Shtrands is all about celebrating the diversity of all hair types, you can consult with us to see if you can benefit from using a purple shampoo. Plus, by signing up for Shtrands personalized hair care regimens, your purple shampoo can be one of your four luxurious products specifically chosen for you and shipped straight to your front door. Brassy hair doesn’t stand a chance with convenient, quality service like that!
We do have a very high quality purple shampoo from Abril et Nature that many of our members ask for over and over (especially now, with the summer coming and all those pool and sunny days scheduled).
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